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How Millennials AndBanking institutions are in a race to provide the newest online and mobile features to their users, as retail banking branches lose their relevance fast. That's because banks know that these services are how they will win over their next-generation of client. This is particularly important in the banking industry because bank customers tend to be extremely loyal. So, capturing the attention of younger adults — and, in particular, millennials — when they're first choosing their bank can lead to a long-term market advantage. BI Intelligence been closely tracking evolving trends in the payments industry, and how mobile is one of...
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