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Interest in dangerous 'NyQuilTikTok searches soared amid flood of media coverage, raising questions about the response to extreme social media challenges Interest in NyQuil chicken appears to have substantially increased after the US Food and Drug Administration (FDA) issued a warning about the "recent social media video challenge" that drew widespread media coverage. The FDA issued a statement on 15 September warning of social media videos encouraging people to cook chicken in NyQuil: "The challenge sounds silly and unappetizing - and it is. But it could also be very unsafe.
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