Hypebeast - 16 Mar 2016 23:56

Yasushi Fujimoto's iconic ROCKET is moving back to where it was originally founded in 1996 (the location of the old Dojunkai Aoyama apartments) and, to celebrate, OMOTESANDO ROCKET has tapped Hiroshi Fujiwara and written...
Hypebeast - 16 Mar 2016 23:53

Skepta has brazenly charged through the year, championing a league of grime artists who bring a new meaning to rap music onto the global stage. Having just completed a three-year recording of his upcoming album Konichiwa...
Hypebeast - 16 Mar 2016 23:48

After starting development back in 2001 which was then followed by its first official drop in 2004, Nike's Free sole has managed to change the way athletes run almost yearly. The Swoosh has added further innovation to th...
Hypebeast - 16 Mar 2016 22:37

Nike's latest technological innovation promises to make life easier for footballers the world over. Anti-Clog Traction was developed specifically with the Beautiful Game in mind. Mud constantly finds ways of caking to bo...
Hypebeast - 16 Mar 2016 22:04

Nike continues to roll out more announcements from its Innovation Summit, with the latest being a radical development in the company's Air technology: the new Nike Air VaporMax sole takes the visible technology of the Ai...
Hypebeast - 16 Mar 2016 22:01

Let's be honest: the Nike MAG is an awesome piece of nostalgia, but given its very '80s-centric vision of the future, it's only right that the Swoosh would use some other means to introduce Power Laces to the masses -- a...
Hypebeast - 16 Mar 2016 21:53

Nike's Hyperdunk silhouette has been the mainstay model of the sport of basketball since its debut during the 2008 Olympics in Beijing, and this year's model is set to take your performance to new heights. The Nike Hyper...
Hypebeast - 16 Mar 2016 21:41

Two extremes collide to work together as Dwayne "The Rock" Johnson and Kevin Hart team up for the upcoming film Central Intelligence. Former bully victim turned CIA agent Bob Stone (Dwayne Johnson) acquires the help of f...
Hypebeast - 16 Mar 2016 21:29

Kevin Durant's playoff-tuned KD8 Elite hasn't even made its way to shelves, but Nike has already unveiled its followup, taking to its Innovation Summit today to unveil the Air Zoom KD9. Once again designed by Leo Chang, ...
Hypebeast - 16 Mar 2016 20:51

Japanese designer Junya Watanabe's last catwalk presentation challenged many preconceptions about outerwear, both formally and functionally. Now we're getting a closer look at one of the more eccentric pieces from that c...
Hypebeast - 16 Mar 2016 20:30

Inspired by Jordan's relentless obsession with competing in the game of basketball, Jordan Brand is using one of its current faces in Jimmy Butler to debut the upcoming Ultra Fly silhouette. Taking on the theme of MJ's "...
Hypebeast - 16 Mar 2016 19:48

After talks of Microsoft entertaining the idea of cross-network play with PCs and PS4 players surfaced, Sony has contributed its two cents to the intriguing conversation. With Sony already entertaining cross-network play...
Hypebeast - 16 Mar 2016 18:57

Having just announced the new NIKEiD Air Max HTMs -- Nike's self-design program that now incorporates design cues from Hiroshi Fujiwara, Tinker Hatfield and Mark Parker -- it was only natural for the HYPEBEAST team to gi...
Hypebeast - 16 Mar 2016 18:01

The Beatles have long been George Bamford's favorite band, so it's only fitting that the Bamford Watch Department founder would pay homage to the iconic Fab Four with one of his signature customized Rolex timepieces. The...
Hypebeast - 16 Mar 2016 17:46

Earlier this week, Nike premiered a rare interview with the design tripartite that is HTM, where Hiroshi Fujiwara, Tinker Hatfield and Mark Parker discussed how it all started, the benefits of a small team, and HTM's cre...
Hypebeast - 16 Mar 2016 16:54

When we brought you the news that The Three Stripes had reportedly sealed a 10-year $44M USD deal with French football star Paul Pogba, much of the speculation revolved around whether or not the player would get his own ...
Hypebeast - 16 Mar 2016 16:42

Japan's own BAPE is back with another bang thanks to its brand new offering incorporating the return of its special Tiger Striped Camo pattern. The upcoming range will present a variety of pieces from its traditional sha...
Hypebeast - 16 Mar 2016 16:22

Vans has come a long way since it opened as a small family-owned brand in Anaheim back on March 16, 1966. And since today marks the 50-year anniversary of the West Coast-bred icon, Vans is taking a look back at its five ...
Hypebeast - 16 Mar 2016 15:49

How hard is it to effortlessly move past a public scandal? Vancouver-born Hong Kong-raised actor, musician and entrepreneur Edison Chen speaks to Lou Stoppard in a riveting new interview that exposes the 35-year-old sing...
Hypebeast - 16 Mar 2016 15:07

If you're still streaming The Life of Pablo through TIDAL, then you undoubtedly noticed Kanye recently updated "Famous" with some tweaked production. Now 'Ye is doing the same to another track, making good on his Valenti...
Mens Fashion Magazine - 16 Mar 2016 15:03

Ace Marks is the product of a lifetime of experience in the luxury footwear business. The company was certainly not created on a whim, far from it. In fact, they set out to fix the men's shoe industry which seems, in rec...
Hypebeast - 16 Mar 2016 14:10

As sneaker releases become more abundant, it is the truly limited and "special" drops that sneakerheads are interested in. However, while there are more releases and supposedly larger quantities of coveted kicks, buyers ...