Hypebeast - 12 Oct 2016 16:13

Completing his transformation from teen pop idol to major fashion player, Zayn Malik today announced his partnership with high-end industry powerhouse Versus Versace. No stranger to clothing collaborations, the former On...
The Guardian - 12 Oct 2016 07:02

Gosha Rubchinskiy grew up in post-Soviet 90s Russia fetishising the logos and brands of the west. Now, he's hottest name in men's fashion If Moscow, with its punk and skater subcultures, is the next fashion destination, ...
Hypebeast - 12 Oct 2016 16:27

Matt Powell, Sports Industry Analyst at The NPD Group, recently broke down just how many sneakers Nike sells. Powell looked into Nike's Q1 earnings ($9.1 billion USD) and divided it into the following: "That's $700 milli...
Hypebeast - 12 Oct 2016 23:56

Pusha T is back with a delightfully simplistic video that'll have you focusing on his product: lyrics. King Push takes a new route this time around by debuting a brand new music video via his Instagram Story. The track i...
Hypebeast - 12 Oct 2016 23:52

Google Art & Culture has introduced its latest major endeavor. While not a gadget worthy of a globally-televised news conference, episode one of Google's Curio-cité effort hopes to connect the citizens of Earth to one o...
Hypebeast - 12 Oct 2016 23:43

After signing a new global distribution deal with Atlantic Records and announcing a new clothing line with his son last week, Wiz Khalifa and his Taylor Gang imprint are now setting their sights on the music. Today, the ...
Hypebeast - 12 Oct 2016 23:38

Nike's flagship Air Max silhouette is ready to welcome a new iteration to the family. Comfort is paramount for all Air Max models and 2017's is no different as it displays 360-degrees of visible Air within its signature ...
Hypebeast - 12 Oct 2016 23:10

Soon, you may be heading out to use virtual reality headsets as if you were going to a movie. IMAX announced today that it's struck a deal with Odeon & UCI Cinemas Group, the largest chain of movie theaters in Europe, to...
Hypebeast - 12 Oct 2016 23:09

Chicago's Saint Alfred recently partnered up with adidas Consortium to revamp the iconic Gazelle silhouette. The low-profile sneaker receives a gusseted tongue, an off-white suede upper and waterproof GORE-TEX lining to ...
Hypebeast - 12 Oct 2016 22:42

After much anticipation, Lil Wayne is now able to share the story of the life he spent behind bars. Promoted by an attention-stealing story involving Drake and Weezy's ex, the New Orleans lyricist's new book Gone 'Til No...
Hypebeast - 12 Oct 2016 22:36

We've seen LeBron James star in many Sprite commercials dating back to his earlier years with the Cleveland Cavaliers. A third NBA Championship later and King James returns to the forefront of a new Sprite ad with the he...
Hypebeast - 12 Oct 2016 22:34

adidas's collection of NMD offerings has managed to take the Three Stripes to new heights following popular silhouettes from Kanye West and the Ultra Boost model. White Mountaineering now joins in on the collaborative fu...
Hypebeast - 12 Oct 2016 22:07

Amber Heard has been in the headlines lately more for her divorce with Johnny Depp. However, she's also been busy filming the upcoming Justice League movie and now we have a first look of her dressed up as the character ...
Hypebeast - 12 Oct 2016 21:38

European sneakerheads and Three Stripes fans are in for a treat later this week as Foot Locker EU took to Instagram earlier today to tease a brand new adidas exclusive: a premium "Master Craft" rendition of the beloved N...
Hypebeast - 12 Oct 2016 21:03

Bamford Watch Department has released the first two designs of its latest series, entitled "Black Ops." The watches included are Rolex's Submariner and Deepsea models. As you'd expect from a product named Deepsea, it is ...
Hypebeast - 12 Oct 2016 20:56

Action Bronson's love for food is no secret, so his recent appearance on the Rachael Ray Show seemed only fitting to give the program some added entertainment. Bronson also got to work behind the stove to demonstrate to ...
Hypebeast - 12 Oct 2016 20:53

Steve Aoki is a living, breathing example of the mantra "hard work pays off." In an age where overnight prosperity seems more apparent than it has ever been, we tend to set our eyes on the "industry plants" and young Int...
Hypebeast - 12 Oct 2016 20:36

This past Monday, Fear of God's Jerry Lorenzo and his staff filled up two trucks with FOG x Vans sneakers and merchandise. They drove to Skid Row in downtown Los Angeles, California to hand out the highly-sought after sh...
Hypebeast - 12 Oct 2016 20:24

Not long ago, nascent Brazilian brand PIET unveiled its seventh collection titled "Parasomnia." This latest offering is "a reflection about the consequences of the hectic pace of everyday life of cosmopolitan citizens," ...
Hypebeast - 12 Oct 2016 19:40

Jean-Michel Basquiat is getting his first -- and long overdue -- UK-based exhibition in the form of next year's "Boom For Real," but that's not the only Basquiat-centric news to come out of the art world as of late. Ahea...
Hypebeast - 12 Oct 2016 19:10

Biannual magazine 032c has returned with a new collection to present to its followers. Its recent offering gains inspiration from a trip to the British Virgin Islands, paying homage to a yacht club lifestyle while mixing...
Hypebeast - 12 Oct 2016 18:34

If you're looking for a new scent, WTAPS and Kuumba have you covered with some collaborative incense as a part of WTAPS' Fall/Winter 2016 collection. Originally released back in 2013, "Agape" (Greek for "love") comes in ...