Going into its second earnings release as a publicly traded company, Facebook has been under heavy pressure to prove how it will squeeze dollars out of its billion users. With the pressure of having to deliver to shareholders, founder and CEO mark Zuckerberg has been working on several fronts, from mobile to apps, but one of their newest, revenue-centered products is the Facebook Exchange.
Facebook Exchange, Two Birds With One Stone: Challenge Google, Drive Revenues
Forbes - 23 Oct 2012 22:23
Going into its second earnings release as a publicly traded company, Facebook has been under heavy pressure to prove how it will squeeze dollars out of its billion users. With the pressure of having to deliver to shareholders, founder and CEO mark Zuckerberg has been working on several fronts, from mobile to apps, but one of their newest, revenue-centered products is the Facebook Exchange.
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