Zynga tries to craft a deeper gambling game with 'Elite Slots'

While Zynga’s planned foray into real money gambling is still a long way off, the company has been hard at work reinventing slots for the social web. According to an interview with Polygon, its upcoming Elite Slots is trying to tap into social psychology and cognitive neuroscience to give players what they want: a sense of control, progression toward goals, and a social connection. The free-to-play Facebook game adds an RPG element to what would otherwise be a cut and dry spin-to-win mech...