Sigur Rós will soon join the ranks of pop-culture commentators, local news anchors, and weather forecasts in the looped programming schedules of NBC's Taxi TV in New York City. Thirty seconds of Ryan McGinley's slow-motion video for "Varúð"-- which follows his friend Jessica Tang as she runs down Manhattan streets-- will be shown in 3,000 cabs in New York through February 5. McGinley, who created the film as part of the Valtari Mystery Film Experiment, initially explained that it was his "poe...
Sigur Rós "Varúð" Video Directed by Ryan McGinley to Play on New York City Taxi TVs
Pitch Fork - 10 Jan 2013 21:45
Sigur Rós will soon join the ranks of pop-culture commentators, local news anchors, and weather forecasts in the looped programming schedules of NBC's Taxi TV in New York City. Thirty seconds of Ryan McGinley's slow-motion video for "Varúð"-- which follows his friend Jessica Tang as she runs down Manhattan streets-- will be shown in 3,000 cabs in New York through February 5. McGinley, who created the film as part of the Valtari Mystery Film Experiment, initially explained that it was his "poe...
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