What makes a good marketing campaign? Hell, if I no. Im just some creepy dude writing about video games on a scabby laptop. But, according to about thirty seconds of internet research, I found out. Apparently, it has to be memorable, provocative and totally not bat *** insane. Simple stuff really. When it comes to ads for video games it has to show us some game, maybe some skin and reach out to the lights-off-headphones-in-Doritos*-crumbs-around-mouth gamer in all of us.
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