Forbes -
6 Feb 2013 21:50

Getting a commercial rejected from the Super Bowl telecast is turning out to be the best thing to happen to SodaStream International (SODA) in quite some time. The maker of home beverage carbonation systems had its first ever Super Bowl commercial rejected by CBS, supposedly due to the references made to two of the biggest sponsors of the Super Bowl, Coke and Pepsi. It ran a shorter, and tamer commercial during the game instead. But the original commercial, entitled "Game Changer" has been put u...
Share this Article