Your SXSW Survival Guide

For the first time in 10 years, the lead-up to SXSW is, well, quiet. The usual influx of party invitations, Twitter stream inundation and press speculation around what’s going to be this year’s "breakout app" just hasn’t happened. Perhaps it’s because March is creeping up on us, having SXSW start earlier than usual. Or maybe the signal vs. noise ratio finally exploded, making this year’s festival not that appealing to old-timers like myself. (In fact, many bast...