The Masters normally brings in pretty great ratings throughout Day 4. However, last night, CBS' coverage of The Masters ran into primetime, skewing the network's ratings a bit. CBS had a pretty great night last night, averaging 12.4 million total viewers and earning 2.6 rating in the 18-49 demographic with the big golfing outing plus original programming.
The Masters normally brings in pretty great ratings throughout Day 4. However, last night, CBS' coverage of The Masters ran into primetime, skewing the network's ratings a bit. CBS had a pretty great night last night, averaging 12.4 million total viewers and earning 2.6 rating in the 18-49 demographic with the big golfing outing plus original programming.
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