The Xbox One Is Targeting The Largest Market Of All: Television Watchers

Microsoft has sold 76 million units of the Xbox 360 since its release in 2005. Or shall I say, a mere 76 million units. That's because over 96% of Americans homes have a television while only 49% of U.S. households own a game console. From where I'm standing, it looks like Microsoft wants to close that gap with its next-generation console, Xbox One.