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Hugo Has Us Seeing Red - and That's a Good Thing!

Fashionologie - 26 Jul 2013 20:20
Hugo Has Us Seeing Red - and That's a Good Thing! In a dramatic flash of white and red, Hugo has unveiled its 20th anniversary campaign. The video - which kicks off the official Red Never Follows initiative and was shot by Belgian visual artist Pierre Debusschere - follows models cloaked in scarlet, clashing and colliding for a "dynamic body performance presented as a series of encounters." As part of the anniversary celebration, Hugo has enlisted 20 creatives to contribute to an exhibition at the Saatchi Gallery London and produced the same nu...
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