Forbes -
18 Sep 2013 23:00

What do good marketers and good entrepreneurs have in common? An ability to identify and leverage opportunities to stand out from the crowd. But recently, Starbucks ? often and rightly cited as a case study in marketing and entrepreneurship ? got burned by not being a follower. While many other retailers and restaurant chains don't tolerate customers entering with firearms, Starbucks' policy had been to follow state laws, all0wing "open carry" in states where openly carrying a firearm is permitt...
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