Freunde von Freunden Sits Down with Haerfest

Kris Seto of Freunde von Freunden recently sat down the founders of Haerfest, a brand known for its beautifully minimalistic luggage and accessories. Haerfest was founded by brother Tim and Dan Joo along with business partner Gino Reyes and the team continues to work in New York. Sitting down with Seto, the trio shared the story of how the brand got started with conversations over a glass of whiskey, how the brand's signature aesthetic has developed, and how the business has grown. Check out a b...