The carrier is likely to see data ARPU rise due to growing smartphone penetration and increasing adoption of 4G LTE, but heavy smartphone subsidies during the holiday season are likely to have caused its margins to take a hit.
Verizon Earnings Preview: Watching Impact Of Subsidies And T-Mobile Competition In Q4
Forbes - 17 Jan 2014 22:08
The carrier is likely to see data ARPU rise due to growing smartphone penetration and increasing adoption of 4G LTE, but heavy smartphone subsidies during the holiday season are likely to have caused its margins to take a hit.
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