EA, Oculus VR, others join non-profit organization representing virtual reality

Publisher Electronic Arts, Oculus Rift virtual reality goggles manufacturer Oculus VR, and other companies have joined The Immersive Technology Alliance, a non-profit organization that aims to represent the augmented reality, virtual reality, 3D, and gesture markets. Originally founded in 2009, The Stereoscopic 3D Gaming Alliance has been renamed The Immersive Technology Alliance (The ITA) and has been expanded to serve the needs of these emerging technologies. The ITA will launch at the 2014 Ga...