H&M's New Conscious Collection Is Eco-Design At Its Best

The wait is finally over: H&M's sustainable fashion collection, Conscious Exclusive, hits stores this week. The eco-fashion line is the brainchild of the Swedish retailer and eco-design think tank EVER Manifesto, whose founders, Elizabeth von Guttman and Alexia Niedzielski, model the collection alongside supermodel Amber Valletta. The collection is available in 150 stores worldwide and includes items made of organic leather and silk, along with other sustainable materials. The clothes will all h...