Red Bull Curates Protégés: The Content Store

After checking in at LA's BLENDS, our latest and last destination takes us to The Content Store in London where Rugman has just installed his canvas cooler. Located on Lambs Conduit Street, the new shop represents one of many menswear stores in the area focusing on quality brands such as Vanishing Elephant, Edwin Japan and Sandqvist in addition to offerings from Nike, adidas Originals, Woolrich and Lacoste Live. The simple wooden floors and painted white walls mesh well with the fashionable and ...