With their recently launched Baja East line, Scott Studenberg and John Targon are carving out a new niche in the market they've dubbed "loose luxury." As spontaneous guys with chronic wanderlust, the designers sought to fill a perceived void for elevated, laid-back staples to "pack, travel, and take anywhere—from city to sand, surf to street," they said at their first Resort presentation. What's particularly novel about the brand is its ambisexual approach to dressing that blurs gender lines. ...
With their recently launched Baja East line, Scott Studenberg and John Targon are carving out a new niche in the market they've dubbed "loose luxury." As spontaneous guys with chronic wanderlust, the designers sought to fill a perceived void for elevated, laid-back staples to "pack, travel, and take anywhere—from city to sand, surf to street," they said at their first Resort presentation. What's particularly novel about the brand is its ambisexual approach to dressing that blurs gender lines. ...
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