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The primary reason for growth in search ads revenue was the growth in the price per click. Additionally, sale of Yahoo's 140 million shares in Alibaba boosted its cash position by $7 billion to $12 billion. The highlight of the earnings release was the growth in mobile revenues, which exceeded $200 million in Q3 and are expected to be over $1.2 billion for the full year. Yahoo attracted a record number of mobile users to its properties during the quarter.
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