The historic announcements by HBO and CBS that they are breaking lose from cable bundles, to be offered a la carte, was in no doubt big news. But really - it’s too little and too late. That ship has sailed. There’s a new landscape of offered content that younger people are already consuming, and it allows the viewer to be as promiscuous as they went - even to the point of ordering, and paying for their own shows.
The historic announcements by HBO and CBS that they are breaking lose from cable bundles, to be offered a la carte, was in no doubt big news. But really - it’s too little and too late. That ship has sailed. There’s a new landscape of offered content that younger people are already consuming, and it allows the viewer to be as promiscuous as they went - even to the point of ordering, and paying for their own shows.
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