Contemporary fashion label, 3.Paradis presents its 2015 fall/winter collection entitled "0.4:Placebo." Headed by creative directors Emeric Tchatchoua and Raymond Cheung, the collection is inspired by the placebo effect, a simulated medically ineffectual treatment for an illness that aims to deceive the recipient into believing they are cured, illustrating the powers of the mind. Taking cues from chemistry, biology, and Japanese culture, the two designers re-imagined the kimono, lab coat, scrub s...
Contemporary fashion label, 3.Paradis presents its 2015 fall/winter collection entitled "0.4:Placebo." Headed by creative directors Emeric Tchatchoua and Raymond Cheung, the collection is inspired by the placebo effect, a simulated medically ineffectual treatment for an illness that aims to deceive the recipient into believing they are cured, illustrating the powers of the mind. Taking cues from chemistry, biology, and Japanese culture, the two designers re-imagined the kimono, lab coat, scrub s...
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