GE Prepares For Impact From Lower Oil Prices Even As Aviation Lifts Profit

GE is one of the largest suppliers of oil and gas drilling machinery, and this business constitutes about 15% of the company's total industrial earnings. So, the decline expected in this business in 2015 will temper growth from other businesses such as aviation. In the fourth quarter, GE's oil and gas revenue fell by 6% annually, and the company expects a greater impact in 2015 from weak oil prices. To temper this impact from weakness in its oil and gas segment, GE is cutting costs at this segme...