Hypebeast -
28 Jan 2015 16:17

With androgyny a huge trend on the menswear front this season, retailers are taking note, and none have acted on it quicker than Selfridges. The UK-based retailer is offering customers a gender neutral shopping experience through its "Agender" concept. Beginning March 12, Agender will launch as "a fashion exploration of the masculine, the feminine and the interplay...found in between," aiming to take shoppers "on a journey where they can choose to shop and dress without limitations or stereotype...
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