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Who killed Tony the Tiger?

The Loop - 26 Feb 2015 23:27
Bloomberg: For almost a century, Kellogg defined the American breakfast: a moment when people would be jolted out of their drowsiness--often with a stupendous serving of sugar.The sales of 19 of Kellogg's top 25 cereals eroded last year, according to Consumer Edge Research, a Stamford (Conn.) firm that tracks the food industry. Sales of Frosted Flakes, the company's No. 1 brand, fell 4.5 percent.Kellogg executives don't expect cereal sales to return to growth this year, though they hope to slow the rate of decline and do better in 2016. But some Wall Street analysts say cereal sales may never fully recover. In Battle Creek, so-called...
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