Affluent Millennials More Likely To Use WhatsApp, Amazon And Facebook

Because the millennial generation has a larger expendable income than all other generations, brands are still trying to figure out how to engage the 80 million consumers between the age of 18 and 34 living in the U.S. today. Despite unemployment rates and the stereotype that millennials are all unemployed and living in their parents basement, many young adults today are define as affluent, meaning they are living in households with annual incomes that exceed $100,000. In fact, there are 15.5 mil...