It's Time For McDonald's To Drink Starbucks' Latte

  Starbucks and McDonalds are in different businesses. In marketing theory, that is. Starbucks is known for its coffee and lattes, McDonald's is known for its hamburgers and fries. But there are overlaps. In practice, that is. Starbucks is also selling all sorts of breakfast and lunch items together with coffee and Lattes. McDonald's is also selling coffee and Lattes in its McCafes, which are usually side by side with traditional McDonald's stores. Better and less expensive Lattes, in my opinio...