How do you follow up one of the most beloved animated features of the modern age? That was a problem faced by the crew at Pixar Animation Studios in 1995 after their Toy Story thrilled and delighted audiences of all ages. While developing Toy Story 2, they ran into issues with the story becoming too predictable. It was a problem they circled around, but ultimately it was one new character, Jessie, who saved the day. Talking to the Harvard Business Review, Pixar President Ed Catmull discussed the...
How do you follow up one of the most beloved animated features of the modern age? That was a problem faced by the crew at Pixar Animation Studios in 1995 after their Toy Story thrilled and delighted audiences of all ages. While developing Toy Story 2, they ran into issues with the story becoming too predictable. It was a problem they circled around, but ultimately it was one new character, Jessie, who saved the day. Talking to the Harvard Business Review, Pixar President Ed Catmull discussed the...
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