Calvin Klein Uses Sexting and Tinder in Its Latest Marketing Campaign

Since a 15-year-old Brooke Shields starred in a commercial for Calvin Klein Jeans in 1980, the fashion label is been no stranger to controversy in marketing its collections. Calvin Klein's campaign for Fall/Winter 2015 continues this tradition albeit incorporating thoroughly modern elements such as sexting and Tinder. Shot by Mario Sorrenti, the campaign's models are about to get hot and sweaty in images that are overlaid with a text message box showing the preceding arrangements made: in one im...