Corporate sponsorship represents a growing portion of income for English football clubs, but it is not always as simple as adding a logo to a jersey Picture the scene. You are a diehard Chelsea fan taking advantage of Burma's renewed openness to tourism. In a bar in Rangoon, you scan the array of unfamiliar spirits on offer, and suddenly the thought occurs: "What would John Terry drink?" Luckily, help is at hand. Grand Royal, one of Burma's most popular whisky brands, is Chelsea FC's "whisky par...
Ethical concerns surface among Premier League's money-spinning deals
The Guardian - 7 Aug 2015 16:49
Corporate sponsorship represents a growing portion of income for English football clubs, but it is not always as simple as adding a logo to a jersey Picture the scene. You are a diehard Chelsea fan taking advantage of Burma's renewed openness to tourism. In a bar in Rangoon, you scan the array of unfamiliar spirits on offer, and suddenly the thought occurs: "What would John Terry drink?" Luckily, help is at hand. Grand Royal, one of Burma's most popular whisky brands, is Chelsea FC's "whisky par...
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