Yahoo's Tumblr Gets Mobile-Friendly In Bid To Lure Developers, Brands From Facebook, Twitter, Snapchat

NEW YORK -- "Content is king," said Simon Khalaf, Yahoo's senior vice president of publishing products, on stage in front of an audience of app developers, marketers and coders seated within the Marriott Marquis in Times Square. That, of course, is a well-worn cliche. Ensuring that content is discovered and consumed is the more pressing issue facing Yahoo and other web giants who need to find ways to get more eyeballs on the gigabytes of video, photos and posts that daily move through their ad s...