GUEST: If the Apple Watch has taught me anything, it's that all smartwatches are going to require us as product developers, marketers, and publishers to fundamentally reconsider our notion of interruptions and the role they play in how we communicate and engage with consumers. For far too long, interruptions have formed the currency of digital marketing. […]
GUEST: If the Apple Watch has taught me anything, it's that all smartwatches are going to require us as product developers, marketers, and publishers to fundamentally reconsider our notion of interruptions and the role they play in how we communicate and engage with consumers. For far too long, interruptions have formed the currency of digital marketing. […]
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