GUEST: How do you introduce agile marketing into an organization? I've watched many organizations struggle with this, with varying degrees of success. While there is no magic formula, I have a few suggestions based on experience. My thoughts are highly influenced by the best book I've ever
GUEST: How do you introduce agile marketing into an organization? I've watched many organizations struggle with this, with varying degrees of success. While there is no magic formula, I have a few suggestions based on experience. My thoughts are highly influenced by the best book I've ever
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