More than half of all the martech vendors represented on Scott Brinker’s mind-blowing 43-category, 1,876-company marketing technology landscape do not list their pricing publicly, according to an RJMetrics study. Why? Apparently the software is too complex: “Companies justify their lack of public pricing based on solution complexity — there are too many factors, they say, that go […]
More than half of all the martech vendors represented on Scott Brinker’s mind-blowing 43-category, 1,876-company marketing technology landscape do not list their pricing publicly, according to an RJMetrics study. Why? Apparently the software is too complex: “Companies justify their lack of public pricing based on solution complexity — there are too many factors, they say, that go […]
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