Two ways of holding things are being reinvented into key components of emerging marketing channels. Goodbye, wallets and product boxes. Hello, digital wallets and smart packaging. In recent discussions with two chief technology officers (CTOs) pioneering these avenues, it's clear these technologies are reaching the point where marketers and advertisers have to begin including them […]
Two ways of holding things are being reinvented into key components of emerging marketing channels. Goodbye, wallets and product boxes. Hello, digital wallets and smart packaging. In recent discussions with two chief technology officers (CTOs) pioneering these avenues, it's clear these technologies are reaching the point where marketers and advertisers have to begin including them […]
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