Weeks after debuting its curated channel, Moments, Twitter is testing out paid-for content through Promoted Moments. “We're seeing how powerful this experience can be for diving into meaningful narratives -- and since Twitter's inception, brands have told some of the very best stories on the platform,” the company said in a blog post announcing the ad program. […]
Weeks after Moments' launch, Twitter opens the door to brand marketers
Venture Beat - 23 Oct 2015 20:53
Weeks after debuting its curated channel, Moments, Twitter is testing out paid-for content through Promoted Moments. “We're seeing how powerful this experience can be for diving into meaningful narratives -- and since Twitter's inception, brands have told some of the very best stories on the platform,” the company said in a blog post announcing the ad program. […]
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