Earnings Preview: Superb Quarter in The U.S. Should Result In High Profits For Ford

Usually, Ford makes most of its profits in the first half of the year, as the second half is weighed down by clearance sales, model changeover costs, low production levels due to holidays, new launch costs and higher advertising expenses. However, in 2015, the opposite seems to be happening for Ford - the company incurred high costs in the rolling out a new model of its most profitable vehicle, the F-150 series pick-up truck. But as inventory at dealerships reaches optimal levels, we expect prof...