Hypebeast -
6 Nov 2015 15:30

In the crowded world of online streetwear retail where businesses often sell many of the same items, curating one's own nuanced identity is essential to attract a loyal clientele as well as differentiate one's brand from the many others. In the same vein, a much-hyped release like Yeezy Season 1 allows the retailers to flex their creative muscle in order to create a unique interpretation of the collection's overall aesthetic. In doing so, they must not only pay respect to the designer's original...
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