What Are The Key Drivers Of Growth For Estee Lauder?

Focus on the online sales channel, digital initiatives, and revival of its travel retail channel, will be the key drivers for Estee Lauder?s growth in the future. While travel retail showed tremendous growth in 2014, the slowdown in China and natural calamities had a negative impact in 2015. Estee Lauder feels this setback is temporary and we believe new product launches and initiatives in this segment will boost its revival, and will be a key driver of growth for the company. With booming e-com...