Sign In
to Vote &
Create Storyboards.
 

Why Is Jordan Brand Making Video Games Now?

Hypebeast - 23 Dec 2015 11:28
Why Is Jordan Brand Making Video Games Now? Back in school, the student population was inevitably separated into different cliques and tribes such as the jocks and nerds, never to mix. Fast forward to 2015, and they are now one and the same, with reigning basketball brand Jordan adding its seal of approval to video game culture -- for decades the preserve of nerds -- with the Striking Control mobile title produced to promote Chris Paul's new shoe, the CP3 IX. This of course follows the shifting demographic of the average gamer -- accordin...
0
0
0


Storyboard
Print
Share this Article

Recommended

  • {TITLE}
    {PUBLISHER} - {PUBLISHED_DATE}
    {VIEWS}
  • Create Storyboard