NYT Bets On Virtual Reality To Bolster Its Digital Segment

The New York Times Company has made an attempt to bring virtual reality closer to homes with the recent launch of its app, NYT VR. With the NYT VR app, New York Times plans to lay a foundation for using virtual reality as a mode of storytelling in journalism. We believe that this technology can add some value to the company's already growing digital segment by adding subscribers, and consequently revenues. However, NYT's progress in this domain may not be swift, considering the various challenge...