From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. With 2016 now upon us, I share nine expert-provided aspects of loyalty marketing that retailers may not know.
From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. With 2016 now upon us, I share nine expert-provided aspects of loyalty marketing that retailers may not know.
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