When it comes to on-site factors for SEO, content marketing, and other inbound strategies, most people pay attention to structural elements and aesthetic elements. Structural elements include title tags and meta tags in the HTML code of your site, while aesthetic elements refer to things like design elements and word choices. These are all important, but they aren’t only things that are important for traffic and conversions.
When it comes to on-site factors for SEO, content marketing, and other inbound strategies, most people pay attention to structural elements and aesthetic elements. Structural elements include title tags and meta tags in the HTML code of your site, while aesthetic elements refer to things like design elements and word choices. These are all important, but they aren’t only things that are important for traffic and conversions.
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