adidas Originals Gives a Bleak Glimpse of the "Future"

adidas Originals have released an ad-turned-short-film to promote the release of its "Future" campaign. Instead of a collaborative line with the Atlanta rapper of the moment, however, the German brand has challenged its audience by presenting a grim vision of the future as informed by technology, vanity, and pollution. Directed by Terence Neale, the film features influencers like Luka Sabbat roaming a dystopian hell-scape populated with fumigated green houses, VR sex parties, and legions of mann...