Tencent's Winning Game Strategy

Once upon a time, Tencent Holdings was known as a chat software developer. Now Tencent is an investment holding company and the world's largest company when it comes to on-line game revenues, according Newzoo. How did Tencent do it? By being in the right place at the right time. The place is its home-base – China, the country with the largest base for Internet users. The time? The last decade, a period during which on-line game users grew exponentially. Tencent has been riding this trend with ...