The Week's Best Reads: Hiring A Rockstar Intern And Blowing $10 Million On A Failed Restaurant Startup

How Dinner Lab Blew $10 Million On A Failed Restaurant Startup Brian Bordainick wanted to create communities around fine dining experiences. He hired chefs and created a membership model to bring pop-up restaurants to 30 cities. “We were constantly creating new concepts and hosting in new venues and taking all the ticket risk,” he says. “It was like going through a restaurant opening every single time.”