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Why Do We Frequently Question Data But Not Assumptions Many people are nervous about relying too heavily on data for decision making. For some individuals, it can be unnerving to trust data that is difficult to fully understand or which doesn't align naturally with their intuition. Frequently, this fear leads people to incessantly question the validity of their data. On the other hand, assumptions seem to get a free pass when data has to fight for every little shred of respect and acceptance. Poor assumptions can be equally or more damaging to busin...
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