Future Urban Cars Will Be Simple, Self-Driving, and Super Cheap

With Mobility on Demand, you don't buy a car, you buy rides. That's certainly Uber's plan, and is a plan that makes sense for Google, Apple and other no-car companies. But even Daimler, with Car2Go/Car2Come, BMW with DriveNow and GM with Lyft plan to sell you a ride rather than a car, because it's the more lucrative thing to do. So what does that car of the future look like? There is no one answer,...