More than 25% of U.S. internet users will choose ad blockers in 2016

Any online publishers hoping ad blocking was a trend that might fade better think again. In a report from eMarketer released today, the marketing research firm projected that the number of Americans using ad blockers will grow to 69.8 million in 2016, up 34.4 percent from last year. That means that 26.3 percent of internet users, on […]